Students’ campaign will promote Business Garden Poznan

Students’ campaign will promote Business Garden Poznan

Vastint Poland established a cooperation with Collegium Da Vinci in Poznan. Second-year graphic design students were invited to participate in the project. They were assigned the task to create promotional material for Business Garden Poznan in two categories: animation and applied graphic arts. The winners of the competition were awarded scholarships and the best work will be used in the marketing communication of the business park.

Magda Makuch, Leasing Manager, says: “Vastint – the developer of the largest office project in Poznan – established the cooperation with the local college for two reasons. On the one hand, the occupants of office spaces in Business Garden Poznan are mostly young people and we wanted to communicate with them using their language and paying attention to the values which are important for them. On the other hand, we had an opportunity to support young graphic design students from Poznan as part of our corporate social responsibility activities. For the students of Collegium Da Vinci it was a great opportunity to test their skills in a real business project. The experience gained will help them to enter the job market after graduation.”

Anna Szymankiewicz, the Rector’s Plenipotentiary for cooperation with business, Collegium Da Vinci, says, “This is an interesting and mutually beneficial way to cooperate with the business world. We are happy to cooperate with companies, because we want our students to use the knowledge and skills gained at the university in the real world of business as soon as possible. Our students have once again proved that they are very talented, ambitious and inventive, and the university can be proud of them.”

Business Garden Poznan, located in the Grunwald district of Poznan, combines modern office spaces with amenities. A unique feature of the project is the fact that the office buildings are surrounded by a large garden with work and leisure zones and sports infrastructure. The complex has been awarded a LEED Platinum certificate which confirms the environmentally friendly nature of the project.

In the first quarter of 2019 the second phase of the project will be commissioned – five office buildingswith a leasable area of 46,000 m2.